Bookkeeping for Established Service Businesses in Dallas

When your business grows beyond basic bookkeeping

An established service business needs more than categorized transactions. You need to know whether the work you sell produces enough profit, whether collections support upcoming obligations, and what changed since the previous reporting period.

Payroll can become your main operating cost. Contractor payments add another layer. Retainers and deposits bring cash into the bank, but you still need visibility into the work and obligations attached to those funds. Accounts receivable can grow alongside revenue while leaving less cash available than you expected.

Owner draws also need clear treatment. Money taken out by an owner affects available cash, but it should not blur the picture of operating performance. Without that distinction, it becomes harder to understand what the business earned and what remains available.

We help owners connect those moving parts:

• Payroll and contractors: Understand labor costs in relation to revenue and margins.
• Retainers and deposits: Keep incoming funds organized so bank activity alone does not drive decisions.
• Accounts receivable: See how unpaid invoices affect the cash available to run the business.
• Owner draws: Distinguish owner withdrawals from business expenses when reviewing results.
• Monthly changes: Identify whether a shift reflects business activity, timing, or a bookkeeping issue.

If your books are technically complete but you still cannot explain profitability or cash flow, the missing piece may be financial interpretation. Our guide to 8 signs you have outgrown your bookkeeper can help you evaluate that gap.

Why owners choose LUCI Financial Solutions

“Most financial professionals give you reports. We give you answers.”

That is the standard we bring to our work. Recording transactions matters. Tax compliance matters. Owners also need someone to connect the financial information to the decisions they face throughout the year.

We provide bookkeeping, financial reporting and insight, and CFO advisory for established service-based businesses. We are not a CPA firm. Our role is to build reliable financial information and help you understand what it says about your business.

I lead our controller and advisory work as LUCI’s Founder & CEO, bringing an MBA and more than 25 years in accounting and financial operations leadership. Our team combines transaction-level bookkeeping, month-end accounting, senior review, and advisory support.

That structure supports owners who already have an accountant or bookkeeper but lack visibility. It also supports businesses whose financial needs have expanded as their teams, client obligations, and operations have grown.

Faustino Rocha of DFW Patio Experts describes his experience:

“Working with LUCI Financial Solutions has been vital to my company’s growth. They stepped in and efficiently conducted a clean up of my books. They are also producing financial statements that are helping me make better decisions.”

You can start with our $597 Financial Review & Assessment, a 60-minute review of your QuickBooks file. You leave with a prioritized action plan, whether you work with us or not. Schedule a consultation or call 214-233-5454 to discuss the right starting point.

What we deliver each month

Our Core service establishes the foundation: monthly bookkeeping and reconciliations, senior review, and reliable financial reporting. We work in QuickBooks Online and organize the reporting around the level of support included in your engagement.

Every Core engagement includes a monthly Executive Summary, Profit & Loss, Balance Sheet, and Statement of Cash Flows. Together, these reports answer different questions.

The Profit & Loss shows operating performance. It helps you examine revenue, expenses, and profit for the reporting period. For a service business, that includes understanding how payroll, contractors, and other operating costs relate to the revenue produced.

The Balance Sheet shows the financial position. It provides context for cash, receivables, liabilities, and equity. That context matters when a profitable period does not produce the bank balance you expected.

The Statement of Cash Flows explains cash movement. Profit and available cash are different measures. Reviewing cash movement alongside operating results helps you understand why they differ.

The Executive Summary gives you a practical starting point. It accompanies the statements so your monthly reporting has an accessible entry point.

Core also includes email support and a year-end financial package for your tax preparer. Senior review happens before financials are delivered, adding an accounting review layer to the bookkeeping process.

Growth adds custom reporting, cash flow visibility and trend reporting, budget-to-actual reporting, and financial observations and recommendations. Scale adds ongoing CFO leadership, forecasting, scenario planning, and deeper performance analysis.

The right level depends on the questions you need answered and how regularly you need help acting on them.

Choose the level of financial support your business needs

Annual revenue helps identify our typical client, but it does not determine the engagement by itself. A business with straightforward activity may need dependable monthly books. A business managing more accounts, payroll, entities, or financial decisions may need deeper reporting and leadership.

Growth is appropriate when you need help interpreting trends and comparing actual performance with your budget. Scale supports decisions that require forward-looking analysis, such as evaluating pricing, planning profit, or considering how different scenarios affect cash.

Our controller services address the accounting oversight and reporting needs that emerge as operations become more involved. Fractional CFO support is also available as a standalone advisory engagement.

We provide a clear fixed-fee proposal after a discovery call. Monthly prices are not published because scope depends on transaction volume, number of accounts, payroll, reporting and strategy needs, and how the engagement is structured. No cookie-cutter pricing, no hidden fees.

Financial support that does not depend on one person

A single bookkeeper, whether an employee or freelancer, is a single point of failure. If that person leaves, gets sick, or becomes unavailable, the books can stop. For an owner making payroll, collecting invoices, and managing client commitments, that interruption creates another responsibility to absorb.

Our LUCI Continuity Model supports each account with multiple professionals. It also includes senior-level review of the financials before delivery.

Inday Reo Pedere handles recording, categorization, and reconciliations, bringing 7 years of experience in QuickBooks Online. Erin Marchbanks, our Senior Accountant, brings more than 15 years of experience and runs month-end close, financial reporting, and AP/AR. She reviews the bookkeeping before anything is delivered.

I lead controller and advisory work, connecting accounting oversight with the financial questions owners need to address.

This division of responsibilities gives your engagement bookkeeping support, accounting review, and access to higher-level financial guidance within the agreed scope. You are working with a team rather than relying on a single person to handle every task.

We operate virtually through secure cloud-based systems, including multi-factor authentication, role-based access, and encrypted file sharing. Regular communication is tailored to how you prefer to work.

Service businesses we support in Dallas and beyond

We work with established service-based businesses, typically generating $250K or more in annual revenue, whose owners want a financial partner. The reporting questions vary by business model, so the engagement needs to reflect how your company earns revenue and uses cash.

• Professional services and agencies: Reporting that helps owners examine labor costs, operating expenses, profitability, and cash tied up in receivables.
• Law firm bookkeeping and IOLTA: IOLTA trust accounting and three-way reconciliation for Texas firms, alongside the firm’s operating books.
• Medical and dental practices: Collections tied to the bank, provider payroll and controller support, including multi-entity group practices.
• Contractor bookkeeping: Job costing, retainage and 1099 tracking for general contractors.
• Multi-entity businesses: Intercompany entries and one clear view of the group when an owner runs several companies.

We also serve consultants and similar service businesses. Across these industries, the common need is visibility: understanding what the business earned, where cash moved, and which financial questions deserve attention.

Based in Dallas-Fort Worth, we serve clients nationwide through our virtual operating model.

How it works: review, organize, and build a reporting rhythm

Changing financial providers should begin with a clear scope. We review what exists, identify the work required, and establish responsibilities before ongoing service begins.

1. Discuss your business and financial questions. During discovery, we learn about your operations, current bookkeeping, payroll, accounts, and reporting needs. We use that information to recommend an engagement and prepare a fixed-fee proposal.
2. Choose the starting point. The $597 Financial Review & Assessment provides a 60-minute QuickBooks file review and prioritized action plan. If you are evaluating ongoing support, discovery helps establish the appropriate service scope.
3. Complete structured onboarding. Every ongoing engagement starts with a review of the books, workflow setup, and reporting configuration. Onboarding typically takes 2–4 weeks and carries a one-time fixed fee scoped in the proposal. We coordinate directly with your previous provider when needed.
4. Address significant cleanup separately. If substantial catch-up or cleanup is required, we provide a separate fixed-fee proposal before additional work begins. The price depends on scope after a brief consultation.
5. Begin the ongoing engagement. We follow the bookkeeping, review, reporting, and meeting structure included in your service level. The initial commitment is 3 months, followed by month-to-month service for as long as the relationship serves you.

Add-ons can include payroll management, AR/AP management, sales tax filing, 1099 preparation and filing, W-9 collection, and multi-state registration and compliance. QuickBooks Online setup and QuickBooks Desktop-to-Online migration are also available.

Ongoing clients can add tax preparation and planning through Katrina Lochocki, CPA, our Tax Strategist. Her background includes Big Four public accounting, a Master’s in Accounting, and an MBA. We do not offer standalone tax returns for non-clients or tax resolution.

If you want a quick starting point before a conversation, take our free Financial Operations Assessment. It has 7 questions and takes two minutes.